Customizable Meta Descriptions, URLs, Title & Header Tags
Be its meta tags, title or header tags, they play a crucial role in optimizing your website.
These snippets of information emphasize the uniqueness of every web page and play a
crucial role in improving the click-through rate (CTR). You will have to change these
snippets of text from time to time to make it more SEO-friendly. So having a non-editable
Meta description, title or header tags is unacceptable, as it can lower Google rankings.
To ensure that the E-commerce software you choose comes with editable text snippets.

Blogging 
SEO-friendly sites have a blogging feature that will allow you to create and post relevant
content on your site. Ability to post relevant blogs does help SEO. Irrespective of the type
of e-commerce business you are doing, it is important that people are able to find it easily
using Google search engine. Daily posting fresh content means your website will perform
well in search engines. Google doesn’t want to provide its users with outdated data, hence
blogging regularly can go a long way in boosting the rankings of your E-commerce platform.

Easily Editable Robots.txt File
Although you want your visitors to access every page of your e-commerce site while purchasing
products, there are times when you don’t want your visitors to view certain web pages of
your website. In other words, you don’t want Google to crawl certain pages of your e-commerce
site. This is possible only when your Best e-commerce software comes with an editable
robots.txt file. The file gives you the ability to decide what e-commerce pages your customers
can see.

XML Sitemaps
Want to make your eCommerce store more crawlable and increase business?
If yes, make sure your E-commerce software solutions come with XML sitemaps that
provide in-depth information about all URLs on your e-commerce site. XML sitemaps are
vital for SEO as they make it easy for Google to locate your site’s page. This can go a long
way in improving your SEO. Without an XML site map, search engines find it difficult to
crawl through updated or new web pages. Proper indexing is not done for sites that are
lacking in XML sitemaps.

Mobile Friendly
Providing an excellent shopping experience via mobile devices is critical if you want Google
to rank websites on your site. If your site doesn’t provide an optimal viewing experience on
mobile devices such as smartphones, tablets, and phablets, Google will lower the rankings of your site.
In other words, no responsive site means you will dramatically increase your chances of
losing sales. All in all, having SEO features for any e-commerce site has now become critical,
if you want to improve site rankings and boost sales. Ignoring SEO can drastically bring down
your sales. However, keep in mind that SEO does not mean keyword stuffing. There are
e-commerce owners that try to manipulate your site’s rankings by stuffing keywords.
Avoid such mal-practices or else your site will be blacklisted by most search engines.