As we all know, when it comes to quoting complex products, using CPQ software is often recommended. So, What is CPQ? It is a software tool that simplifies complexity by automating the process of configuring, pricing and quoting a product. Companies offering diverse product configurations commonly use this software application to accurately put together a quote.

Following are the features in CPQ that have transformed the sales process:


Provide Better User Experience (UX)


User experience (UX) matters a lot when choosing CPQ software. Having an easy-to-use, the intuitive user interface is critical to simplifying the sales process. Keeping this in mind, CPQ vendors are ensuring that their software tools offer the best experience in creating some of the most complex quotes. As a result, CPQ tools, specifically the cloud-based ones have witnessed significant growth in the adoption rate. Previously, adopting legacy CPQ solution was a challenge as it was taking a lot of time to train a user. However, the much-needed innovations in CPQ have made it easier to incorporate it into business processes. Now more and more sales reps automate sales process and sell faster due to increased usage of CPQ tool.

CPQ Tool Available on Mobile Devices

With CPQ software now available as an app, sales reps have got the opportunity to use mobile devices to create some of the most complex quotes. The CPQ app works on mobile devices that run on iOS and Android operating system. This has literally transformed the way sales reps can handle their work. According to a recent study, 83% of companies surveyed have adopted CPQ apps. This indicates the popularity of these apps in managing advanced quoting. With CPQ apps, you can get access to the latest product information from any handheld Internet-enabled mobile device to create quotes accurately anytime, from anywhere. Thus, one can say that CPQ tools support quoting capabilities on the go.

Supports Integration

Previous CPQ solutions weren’t equipped to integrate with some of the popular third-party software applications including CRM, ERP, etc. This created a lot of manual work, redundancies, eventually lengthening the sales cycle. This drawback no longer exists in today’s Configure price quote solution that comes with powerful integration capabilities. Most CPQ tools available today are designed for seamless integration, which completely eliminates repetitive manual tasks and speeds up the sales cycle.

AI-powered CPQ

Creating and quoting a custom configuration as per given requirements was never easy with legacy CPQ systems in the past. This is particularly true for companies selling a large number of complex products. The Best CPQ software solution available today come with built-in AI that will enable sales reps to quote challenging configurations easily. CPQ tools use a range of artificial intelligence techniques to provide an optimal solution for your customers.